Award Winning Strategy. Alaska Prices. Real Results.
Inc 500 agency expertise — now available to Alaska small businesses at a fraction of the cost.
A Few of the Alaska and National Businesses We've Helped Grow
You've Spent Money on Marketing. It Hasn't Worked.
Not because you made bad decisions. Because most agencies sell you tactics when you need strategy. They hand you a website and disappear. They run ads without understanding your market. They send reports full of numbers that don’t connect to revenue.
You don’t need another vendor. You need a strategic partner who has actually built and scaled businesses — and can do the same for yours.
What Makes SparkStory Different
Senior Leadership
You get Jennifer Christensen and Sara Jokela — senior leaders who have built and scaled businesses. Jennifer drove a marketing agency to Inc 5000 recognition three consecutive years. No junior account managers.
AI-Powered Execution
We use the best AI tools to execute faster than traditional agencies. That’s how we build websites that outperform $10K+ competitors for $2K–$5K. It’s not a shortcut — it’s a smarter way to work, and your budget benefits directly.
We're From Here
We live and work in Anchorage. We know the Alaska market, the Alaska customer, and what it takes to compete here. No generic national templates — we build for your market, your season, and your customer.
Direct access to a Fractional CMO and a COO who have done this at scale.
The tools of a $10K agency, guided by leaders who’ve actually used them.
Local knowledge national agencies can’t fake — we’re your neighbors.
What We've Actually Done for Alaska Businesses
Real businesses. Real numbers. No fluff.
Local Alaska Tour Company
Welcome Anchorage Tours
Through a full digital transformation—including a new website, optimized SEO strategy, and an enhanced Google Business Profile—Welcome Anchorage Tours scaled its reach and visibility in a single season.
The results were game-changing: a 122% increase in direct bookings and 80%+ revenue growth in 12 months, establishing the company as a leading tour provider in Alaska’s competitive market.
Trades / Home Services
Klebs
Restructured entire Google Ads account, implemented GEO campaign. Klebs had strong long-term reputation but wasn’t appearing in local search. We fixed that.
The results: an 82% increase in non-branded Google leads, driving new customer acquisition from search traffic that previously went to competitors.
Wellness / Medical
Arctic Rose Wellness
New website, launch marketing strategy, local search presence. Arctic Rose needed to establish credibility and attract clients in a competitive wellness market.
The result: fully booked within 3 months of launch, with day-one search visibility that put them ahead of established competitors.
National Businesses We've Helped
Proven results beyond Alaska.
Nonprofit / Wellnessa
Anchored In Hope
Website overhaul, GEO, SEO, Google Ads, Facebook Ads — full integrated campaign. Anchored In Hope needed to reach more people and convert awareness into action.
The result: biggest revenue months in organization history, with a sustainable pipeline of new clients driven by multi-channel digital presence.
HOSPITALITY / COUNTRY CLUB
Mid Pacific Country Club
Coming Soon…
Getting Started Is Simple
01
Book a Spark Session or Strategy Call
Tell us where you are and what’s not working. We’ll ask the right questions and listen.
02
Get Your Custom Growth Plan
We build a strategy around your specific business, market, and goals — not a generic template.
03
We Execute.
You Grow.
We do the work. You see the results. Measured, reported, and optimized on an ongoing basis.
You Work With Us. Not Around Us.
Jennifer Christensen
CEO & Co-Founder
Jennifer co-founded Beacon Media + Marketing and scaled it to Inc 500 recognition three consecutive years. With 20+ years of executive marketing experience, she has led growth for organizations across Alaska and nationally. When you work with SparkStory, Jennifer is your Fractional CMO.
Sara Jokela
COO & Co-Founder
Sara brings operational excellence and strategic vision to every client engagement. She ensures strategies are executed with precision, on time, and on budget. Her ability to translate big-picture vision into actionable plans makes her the backbone of every project.
More than business partners, we are friends grounded in faith. We believe marketing can be both powerful and purposeful — and that integrity is not optional.
What People Say
“Sara and Jennifer are INCREDIBLE to work with! Their professionalism and experience really stood out to me, and totally translated into the work that they do. They really listen and invest themselves into your business to understand your brand, and have made my work come to life by connecting it to others in search of the help that I offer! I’m very happy with my website, and would highly recommend them to anyone on the fence. You’ll be lucky if you’re even able to book with these ladies!”
Noelle Locke
Google Review
“Great experience working with Jennifer and Sara! I have two small businesses, one of which previously had no online presence. They helped me rebrand my woodworking business with a new name and logo, and also built a very sleek and professional website for the business. They also overhauled the website for my guiding business by modernizing the visuals, and optimizing the backend settings to help generate more traffic to the site. They’re also managing an ongoing ad campaign for the guide business. They have been very thorough and responsive throughout the whole process. It has been incredibly helpful to find a marketing team that is really focused on providing a wide range of marketing options that are accessible to a small business budget.”
Greg Halbach
Google Review
“I am thankful for Jennifer and Sara. I had found myself in a domain/hosting situation with my previous provider — refusing to give me critical business credentials to run my website. These intelligent women are currently working on course correction, understanding the key features I had been asking for, and rebuilding a beautiful new version for me. Such a breath of fresh air!”
Christine Alexakis
Google Review
Businesses We're Proud to Serve
Tourism & Hospitality
Welcome Anchorage Tours
Remote Waters
Wildfork Catering
Mid Pacific Country Club
Trades & Home Services
Wellness & Medical
Aspire Med Spa
Arctic Rose Wellness
Platinum Medical
Nonprofit & Faith
Anchored In Hope
Kingdom Alliance Ministries
Professional Services
Noelle Locke
Ready to Stop Guessing and Start Growing?
When you work with SparkStory, you get a strategic partner — not another vendor. Let’s find out if we’re the right fit.